{"id":3398,"date":"2020-03-31T11:24:23","date_gmt":"2020-03-31T11:24:23","guid":{"rendered":"https:\/\/catalog.freshpaint.co.il\/?page_id=3398"},"modified":"2026-06-12T11:02:27","modified_gmt":"2026-06-12T11:02:27","slug":"artists-greenhouse","status":"publish","type":"page","link":"https:\/\/catalog.freshpaint.co.il\/en\/artists-greenhouse\/","title":{"rendered":"The Greenhouse"},"content":{"rendered":"

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\n\t\t\t[vc_column_text css=”.vc_custom_1781262143559{margin-top: -20px !important;margin-bottom: 35px !important;}”]<\/p>\n

Freshpaint Art & Design Fair, Tel Aviv<\/strong> is Israel\u2019s premier annual art event. The 17th edition of the fair will take place in June 2026.<\/p>\n

At the heart of Freshpaint is\u00a0The Greenhouse<\/strong>, a unique, professional platform created to support emerging independent Israeli artists at the start of their careers. The program offers participants exceptional exposure, meaningful connections in the art world, professional representation, guidance, and the opportunity to earn a living through their art.<\/p>\n

This year, Freshpaint Art & Design Fair launched a special collaboration with Teperberg Winery, operating for five generations, and connecting winemaking craftsmanship with Israeli art. With the support of Teperberg Winery, and in collaboration with Portfolio Magazine, personal videos in a <\/span>Meet the Artists<\/span><\/i> format were produced for all the Greenhouse artists, under the headline <\/span>The Next Generation of Israeli Art<\/b>. QR codes placed throughout the Greenhouse spaces invite visitors to scan and discover the artists on a more personal level.<\/span>[\/vc_column_text]

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